“TVS Motor Company’s Motorsport Arm Sponsors Bengaluru Racer Kush Maini in Formula 2 Endeavor”
TVS Racing, the motorsport division of TVS Motor Company, has announced its sponsorship of Indian racer Kush Maini for his Formula 2 drive. As part of the collaboration, the TVS Racing logo will adorn Kush’s F2 car, marking a significant step for Indian motorsport on the global stage. Kush, who currently races for Virtuosi Racing, holds the fifth position in the championship standings after completing three rounds of the season.
Celebrating Talent and Promoting Racing Culture:
Vimal Sumbly, Head Business – Premium, TVS Motor Company, expressed the company’s commitment to nurturing motorsport talent globally. He highlighted TVS Racing’s legacy of over four decades in pushing boundaries and fostering motorsport in India. The sponsorship of Kush Maini aligns with TVS’s mission to democratize motorsports and promote international racing formats such as Formula 1 and Formula 2.
Pride and Gratitude:
Kush Maini expressed his gratitude for TVS’s support, acknowledging the company’s prestigious stature in India and its role in propelling young talent onto the world stage. Being the only Indian driver on the F2 grid, Kush feels honored to represent TVS with its colors on his car and suit in such a prestigious championship.
A Rising Star in Motorsport:
Apart from his Formula 2 endeavors, Kush Maini is associated with the Alpine Academy as a junior driver and serves as a reserve driver for Mahindra Racing in Season 10 of Formula E. With mentorship from former F1 champion Mika Hakkinen, Kush continues to make strides in his racing career, embodying the spirit of Indian motorsport on a global scale.
TVS Racing’s Commitment to Growth:
Through its sponsorship of Kush Maini, TVS Racing aims to contribute to the growth and development of motorsport in India. The company has provided a platform for over 5,000 budding Indian racers through initiatives like the TVS One Make Championship (OMC) program, featuring categories such as Rookie, Women’s, Media, and Expert. Additionally, the TVS Asia One Make Championship, launched in 2022, has further expanded TVS Racing’s footprint on international tracks.
