MSEDCL Launches ‘Urja’ Chatbot for Seamless Online Assistance to 3 Crore Electricity Consumers

In a bid to enhance customer experience and streamline services, the Maharashtra State Electricity Distribution Company Ltd (MSEDCL) has introduced the ‘Urja’ chatbot, aiming to provide seamless online assistance to its vast consumer base of 3 crore electricity users in Maharashtra State. This innovative chatbot, operational round-the-clock, is now accessible on MSEDCL’s website and mobile app, leveraging artificial intelligence to offer interactive assistance to consumers.

Gone are the days of uncertainty regarding where to seek information about MSEDCL’s electricity services and how to access them conveniently. The Information and Technology Department of MSEDCL has spearheaded the development of the ‘Urja’ chatbot, designed to address customer queries and facilitate complaint registration efficiently. Available in both English and Marathi, the chatbot caters to a diverse range of consumers, including domestic, commercial, industrial, agricultural, and others.

Accessible on the website www.mahadiscom.in and MSEDCL’s mobile app, ‘Urja’ serves as a virtual assistant, guiding users through various MSEDCL services with ease. From inquiries about new electricity connections to bill payments and grievance redressal, the chatbot offers comprehensive support, minimizing the need for physical visits to MSEDCL offices.

With ‘Urja,’ customers can avail themselves of relevant services directly online, eliminating the hassles associated with traditional service inquiries. The chatbot provides direct links to pertinent services and furnishes detailed information on electricity supply interruptions and other common complaints, including bill-related queries. Moreover, contact details such as MSEDCL’s 24×7 toll-free number, SMS number, email, and missed call service are readily accessible through the chatbot for seamless complaint registration.

Operational since last March, the ‘Urja’ chatbot has garnered widespread adoption among electricity consumers, effectively reducing the reliance on physical visits to MSEDCL offices for information or complaint registration. Customers with registered mobile numbers can interact with MSEDCL via the chatbot by providing their mobile or customer numbers, while others can also access a myriad of services conveniently through this user-friendly digital interface.

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