Hyundai Motor India Limited (HMIL) has marked a significant milestone in its journey by inaugurating three new dealer showrooms in Pune, Maharashtra. Aligned with Hyundai Motor Company’s Global Dealership Space Identity (GDSI) 2.0 guidelines, these showrooms are designed to offer customers an unparalleled car buying experience.
Developed on the principles of Modernity, Experience, Comfort, and Technology, the GDSI 2.0 brand identity sets international standards, providing customers with a digitally advanced, friendly, and comfortable environment. The aim is to leverage technology and enhance the overall car buying experience.
The newly inaugurated showrooms – Kundan Hyundai, Modi Hyundai, and Kothari Hyundai – have implemented the GDSI 2.0 norms, ensuring that customers are welcomed into a space that is distinct and inviting. Mr. Unsoo Kim, Managing Director, HMIL, Mr. Tarun Garg, Chief Operating Officer, HMIL, and Mr. J T Park, Executive Director, Sales and Marketing, HMIL, graced the inauguration ceremony.
The GDSI 2.0 concept introduces several key features to enhance customer experience:
- Distinct Welcome Space: A unique area has been designated to welcome customers, providing them with a warm and special experience from the moment they step into the showroom.
- Private Consultation Space: For personalized interactions, there is a private and centrally located consultation space. This ensures that customers have privacy during their purchase discussions.
- Themed Cars Zone: An exclusive zone has been created for experiencing themed cars. Customers can explore and engage with vehicles, discovering the latest innovations and designs by Hyundai in a captivating manner.
- State-of-the-art 3D Configurator: Customers can now personalize their favorite Hyundai vehicle electronically through a cutting-edge 3D configurator. This allows them to mix and match accessories according to their preferences.
Mr. Unsoo Kim, MD & CEO of Hyundai Motor India Ltd. (HMIL), expressed his pride in providing global standards of dealership experience to customers. He emphasized HMIL’s commitment to delivering valuable customer experiences through technology and innovation.
Mr. Tarun Garg, COO, Hyundai Motor India Ltd. (HMIL), echoed these sentiments, highlighting the company’s dedication to understanding customer needs and exceeding their expectations. He emphasized the role of the new GDSI 2.0 showrooms in enhancing transparency and delighting customers with an exciting purchase experience.
These state-of-the-art showrooms are designed to match the evolving aspirations of customers. They offer a spacious and inviting environment, reflecting Hyundai’s commitment to continuous improvement and anticipating future trends in the automotive retail space.
