Meta-owned Instagram is rolling out an exciting new feature that lets users add music to their grid posts, offering a creative twist to their visual content.
The announcement of this feature came from none other than American singer-songwriter Olivia Rodrigo, who used it to unveil her latest song, “bad idea right?” According to reports from The Verge, the feature is currently in the process of being rolled out to users.
With this new addition, users can now attach a song of their choice to a carousel post containing multiple photos or videos. This functionality mirrors the existing options available for Stories or Reels, enhancing the potential for artistic expression and engagement on the platform.
Instagram is not stopping at just this music integration. The platform is introducing several other new features to keep its user base engaged and entertained:
- “Add Yours” Sticker: This sticker empowers fans to showcase their creativity. By using this sticker to create a video based on a specific prompt, users have the chance to be featured by the original creator or artist. When the creator highlights a submission, the video appears at the top of a dedicated landing page, showcasing other Reels inspired by the same sticker prompt. Creators can choose up to ten Reels to highlight, and those whose videos are selected will receive a notification.
- Collaborative Publishing Expansion: The Collabs feature, initially designed for collaborative content creation, is being extended. Up to three accounts can now co-author posts, allowing both private and public accounts to share content jointly. This shared content will be visible in the feeds of all collaborating accounts, expanding reach and fostering collaborations.
- Enhanced Protection from Unwanted DM Requests: Instagram is also taking measures to protect users from unwanted direct message requests. Following a testing phase that began in June, new restrictions will be imposed on users who attempt to send DM requests to individuals who do not follow them. These measures aim to enhance user privacy and security.
Instagram’s continuous efforts to introduce innovative features and improvements demonstrate its commitment to keeping users engaged and satisfied on the platform. As these updates continue to roll out, users can expect an even more dynamic and creative experience on Instagram.
