Georgia’s Cellfie Mobile has emerged as the sole mobile operator to secure the 5G spectrum during the recent spectrum auction in the country. The Communications Commission of Georgia (ComCom) declared “Cellfie Mobile” as the winner of the 5G auction for spectrum in the 700 MHz and 3400-3600 MHz frequency bands on August 17th. Additionally, ComCom announced that Cellfie Mobile emerged as the winner of the 5G Spectrum in the 1800 MHz and 2600 MHz frequency bands on August 24th.
Cellfie Mobile Rebranding
In April 2023, the mobile operator Beeline in Georgia rebranded to Cellfie. The company name, as well as its corporate identity, transformed, with the primary colors now being pink and purple. In June 2022, Veon-Georgia, operating under the Beeline brand, was sold to a local Georgian partner in a transaction valued at USD 45 million.
Georgia 5G Spectrum Auction
On July 6th, the Communications Commission of Georgia announced the auction of the 5G mobile spectrum across the 700 MHz, 800 MHz, 1800 MHz, 2600 MHz, and 3.5 GHz (3400-3700 MHz) bands. A total of 24 lots were auctioned in phases between August 16 and August 23. Cellfie Mobile applied for the purchase of one combined lot in 700 MHz and 3500 MHz bands, two lots in the 2600 MHz frequency range and one lot in the 1800 MHz frequency range.
Frequency Benefits
The frequencies of 2600 and 3600 MHz provide high-speed Internet in urban areas, while the 700 and 800 MHz frequencies will be utilized to cover larger areas with lower population density, as per ComCom.
1800 MHz and 2600 MHz Frequency Bands
ComCom announced an auction for four combined lots to implement 5G technology. Cellfie Mobile emerged as the winner of separate lots N18, N19, and N24, gaining access to the 2600 MHz (two lots) and 1800 MHz (2×5MHz) frequency bands. The fees for these lots were 226,800 GEL, 226,800 GEL, and 1,386,000 GEL, respectively.
700 MHz and 3500 MHz Frequency Bands
Cellfie Mobile also secured the N2 combined lot, which included the 700 MHz (2×5MHz) and 3400-3600 MHz (1×50MHz) frequency bands. The fee for this combined lot amounted to 2,657,445 GEL.
Earlier this month, Cellfie Mobile announced its partnership with Nokia to modernize its nationwide 4G network and pave the way for a 5G-ready network in the country. With Cellfie Mobile now having acquired licenses to utilize the spectrum, the rollout of 5G is anticipated to occur rapidly.
The Communications Commission of Georgia shared the recommendation of the European Commission, according to which the possibility of establishing a discount for the use of radio frequency spectrum increased from 5-20 percent to 80 percent for wider penetration of Mobile networks.
