In a bold move, Huawei is reportedly set to unveil the world’s first Tri-Fold phone in the upcoming quarter, ahead of its competitors. This groundbreaking device is expected to have a 10-inch screen when fully unfolded, challenging the dominance of Samsung in the foldable market and Apple in the premium segment. Meanwhile, as Huawei gears up its foldable strategy, reports suggest that Chinese counterparts OPPO and Vivo are contemplating an exit from the foldable market.
The foldable smartphone segment, primarily dominated by Samsung, and the premium segment, led by Apple, could witness a significant shift if Huawei’s Tri-Fold phone gains traction. The new form factor, if successful, is poised to redefine the global smartphone market dynamics.
As Huawei asserts its dominance with the Tri-Fold innovation, both Samsung and Apple are responding by intensifying their efforts. Apple’s anticipated entry into the foldable market is predicted to occur in 2027, while Samsung is gearing up for the launch of its rollable display smartphone, following the introduction of a Galaxy Tri-Fold.
Huawei’s Tri-Fold smartphone, designed with a unique Z-shaped folding mechanism, is reportedly undergoing preparations for mass production. If the tentative launch timeframe holds, Huawei is set to be the first manufacturer to introduce a foldable device of this kind, showcasing the company’s commitment to innovation despite recent challenges.
