In a bid to alleviate the persistent issue of unwanted calls, the government is set to implement significant changes to the mobile number use policy. These changes include the introduction of a Caller Name Presentation (CNP) pilot project and stricter penalties for offenders. Here’s an overview of the upcoming changes and their implications for mobile phone users.
Key Takeaways:
- Caller Name Presentation Pilot Project:
- A pilot project to display the caller’s name is on the horizon.
- Aims to enhance transparency and allow users to identify callers easily.
- Heavy Penalties for Unwanted Calls:
- New regulations will impose substantial fines on those making unsolicited calls.
- Focus on reducing the nuisance caused by telemarketing and spam calls.
- Monitoring High-Volume Call Numbers:
- Close scrutiny of numbers making a high volume of calls in a short period.
- Designed to crack down on numbers used for marketing purposes.
New Measures and Benefits:
Pilot Project Implementation:
- The Department of Telecommunications (DoT) has finalized preparations for the CNP pilot project.
- This initiative will be launched in a specific region soon, helping users identify callers by name when receiving calls.
Investigating High-Volume Call Numbers:
- Numbers making a large number of calls within two to three hours will be investigated.
- Aims to tackle the issue of marketing calls made from multiple numbers, preventing marketers from easily switching numbers to evade detection.
Blocking Unwanted Calls:
- While users can currently block unwanted calls, marketers often use new numbers.
- The new measures will focus on identifying and managing numbers that make excessive calls in short periods, providing a more robust solution.
Additional Measures:
Commercial and Marketing Call Identification:
- A new 160 number series will be issued for commercial and marketing calls.
- This will allow consumers to easily recognize and decide whether to answer these calls, giving them more control over their incoming call traffic.
Telecom Sathi Portal:
- The Telecom Sathi portal will assist in actions such as blocking stolen mobile phones and preventing SIM card misuse.
- Aims to provide users with more tools to manage their mobile devices and protect their information.
In Summary:
These initiatives represent a significant step towards protecting consumers from the nuisance of unwanted calls. By implementing the CNP pilot project, enforcing heavy penalties for offenders, and introducing clear identification for commercial calls through the 160 number series, the government is working to enhance the overall mobile user experience. The focus on closely monitoring high-volume call numbers and providing users with additional tools through the Telecom Sathi portal underscores a comprehensive approach to curbing unsolicited marketing efforts and ensuring greater transparency and security for mobile phone users.
