Every year, the Pune Market Yard (APMC) becomes a hub of vibrant activity as Dussehra approaches, drawing crowds of enthusiastic buyers to its fragrant flower market. In keeping with tradition, this year saw a surge in Punekars flocking to the market to purchase an array of blossoms, resulting in a substantial revenue of Rs 3.98 crores.
According to an official at Pune Market Yard, this impressive revenue was generated in just three days, from October 21, 2023, to October 23, 2023.
Here’s a breakdown of the flower types, their measurements, average market prices, and the corresponding revenue:
- Gulchhadi (Kg): Measurement – 12,400 | Average Market Price – Rs 300 | Revenue Generated – Rs 37,20,000
- Marigold (Kg): Measurement – 6,48,194 | Average Market Price – Rs 30 | Revenue Generated – Rs 1,94,45,820
- Tuljapuri Marigold (Kg): Measurement – 17,508 | Average Market Price – Rs 305 | Revenue Generated – Rs 5,25,240
- Bijli (Kg): Measurement – 2,645 | Average Market Price – Rs 100 | Revenue Generated – Rs 2,64,500
- White Shevanti (Kg): Measurement – 1,21,595 | Average Market Price – Rs 90 | Revenue Generated – Rs 1,09,43,550
- Yellow Shevanti (Kg): Measurement – 21,127 | Average Market Price – Rs 120 | Revenue Generated – Rs 25,35,240
- Aster (Per Hundred): Measurement – 4,265 | Average Market Price – Rs 20 | Revenue Generated – Rs 85,280
- Rose (Per Pack): Measurement – 35,745 | Average Market Price – Rs 30 | Revenue Generated – Rs 10,72,350
- Loose Aster (Kg): Measurement – 8,079 | Average Market Price – Rs 150 | Revenue Generated – Rs 12,11,850
Total Revenue Generated: Rs 3,98,03,830
Marigolds, Shevanti (Aster), Roses, and Gulchhadi flowers were among the most sought-after varieties during the Dussehra festivities at the flower market.
The flower market witnessed a substantial increase in flower arrivals, with an extraordinary number of marigold truckloads sold both within the market premises and outside, accompanied by hundreds of farmer pickups selling their produce on Shivneri Road, the truck parking area, and the Gul Bhusar (jaggery market) premises within the market yard.
