Agritech Startup Secures Rs 11 Crore Seed Round to Transform Agricultural Supply Chain
In a significant development for India’s agritech landscape, ONO, a crop price and mandi discovery platform, has successfully raised Rs 11 crore in its seed funding round. The funding, led by Aeravti Ventures and supported by Indigram Labs, marks a pivotal moment for ONO as it seeks to revolutionize the agricultural supply chain and foster inclusive economic growth opportunities for farmers nationwide.
Founded by Rama Rao Kancharapu, ONO is dedicated to empowering farmers by providing them with access to transparent crop pricing information and facilitating seamless transactions within India’s APMC/MANDI network. Through its multifaceted agritech platform, ONO aims to promote transparency, increase trust, and address operational inefficiencies across the agricultural ecosystem.
The infusion of funds will enable ONO to expand its operations and enhance its technology infrastructure, thereby bolstering its ability to serve farmers and ecosystem players effectively. With a focus on promoting financial inclusion and empowering farmers with valuable market insights, ONO is poised to play a pivotal role in shaping the future of agriculture in India.
Since its inception, ONO has made significant strides, operating in six states across 45 APMCs/MANDIs and onboarding over 30,000 partners. The platform facilitates transactions spanning seven different commodities, providing farmers with access to formal credit, price intelligence, and market discovery tools.
Aeravti Ventures, an early-stage venture capital firm, has been at the forefront of supporting innovative startups in the agritech space. The investment in ONO underscores Aeravti Ventures’ commitment to driving positive change in the agricultural sector and leveraging technology to address key challenges faced by farmers and stakeholders.
As ONO continues to expand its footprint and make inroads into the agricultural landscape, the seed funding round signifies a vote of confidence in the startup’s vision and potential for impact. With a mission to empower farmers and promote sustainable agricultural practices, ONO is poised to reshape the future of farming in India.
