Toyota is gearing up to redefine the midsize SUV segment in India with the upcoming launch of its new 7-seater SUV, codenamed ‘340D.’ The move is part of Toyota’s strategy to expand its market presence in the country.
Bengaluru, India: Toyota, renowned for its impressive SUV range, including popular models like the Galanza and High Rider SUV, as well as the much-loved 7-seater Innova Highcross, is now poised to introduce a game-changing addition to its lineup.
The Japanese automaker is in the advanced planning stages for its new midsize SUV, codenamed ‘340D,’ which is expected to make its highly anticipated debut in the Indian market by 2026. This strategic move is aimed at strengthening Toyota’s position in the fiercely competitive midsize SUV sector while providing Indian consumers with more options to choose from.
Toyota’s vision for the future doesn’t stop there. Recent reports, as cited by Reuters, reveal that the company is actively considering the establishment of a third manufacturing plant in Karnataka, India. This expansion initiative signifies Toyota’s commitment to meeting the growing demands of the Indian market.
The proposed third plant is set to have an annual production capacity of 60,000 units, effectively increasing the overall capacity of Toyota’s manufacturing facilities from the current 80,000 to an impressive 1,20,000 vehicles per year. This substantial boost in production capacity underscores Toyota’s determination to secure a dominant position in the highly competitive Indian automotive industry.
Key Highlights:
- New Vehicle Codename: 340D
- Expected Launch Year: 2026
- Existing Manufacturing Plants: 2 (located in Karnataka)
- Proposed New Plant: 1 (located in Karnataka)
- Annual Production Goal for New Plant: 60,000 units
- Increased Plant Capacity: From 80,000 to 1,20,000 vehicles per year
With the impending introduction of the ‘340D’ midsize SUV and the ambitious expansion of its production capabilities, Toyota is poised to cater to the evolving preferences of Indian consumers while solidifying its presence in the dynamic automotive market for years to come.
