Maruti Suzuki, India’s leading automobile manufacturer, has once again raised the bar for affordability and luxury with the launch of its exclusive Dream Series. Catering to budget-conscious consumers, this limited-edition lineup encompasses the iconic Alto K10, the versatile Celerio, and the dynamic S-Presso, each offering a unique blend of style and substance at an unbeatable price point.
Unveiling the Dream Series: A Symphony of Features
Available for a limited period throughout June 2024, the Dream Series stands as a testament to Maruti Suzuki’s unwavering commitment to innovation and consumer-centricity. Priced attractively at Rs. 4.99 lakh (ex-showroom), these special editions aim to redefine the entry-level hatchback segment, offering discerning buyers an unparalleled combination of affordability and sophistication.
Distinctive Features and Specifications
The Dream Series editions build upon the already impressive VXi+ variant for the Alto K10 and S-Presso, and the LXi variant for the Celerio, elevating the driving experience to new heights:
Alto K10: Enriched with a reverse parking camera and central locking, the Alto K10 exudes convenience and practicality, ensuring effortless maneuverability in every urban adventure.
Celerio: Embracing the ethos of modernity and comfort, the Celerio boasts a reverse parking camera and a Pioneer-sourced music system with two speakers, promising an immersive audio experience on the go.
S-Presso: Spearheading the Dream Series lineup is the S-Presso, adorned with a plethora of premium features including a reverse parking camera, central locking, and a refined interior styling kit. Exterior enhancements such as wheel arch cladding, skid plates, and chrome garnishes further accentuate its bold and dynamic persona, setting it apart as the epitome of style and sophistication.
Maruti Suzuki’s Vision: Making Luxury Accessible
Partho Banerjee, Senior Executive Officer of Marketing and Sales at Maruti Suzuki India Limited (MSIL), reiterated the company’s steadfast commitment to democratizing car ownership and technological advancement:
“In an era defined by innovation and inclusivity, Maruti Suzuki remains steadfast in its mission to empower every Indian with the joy of owning a car. The Dream Series Limited Edition models, coupled with the reduced prices of Automated Gear Shift (AGS) variants, underscore our unwavering dedication to making cutting-edge technology accessible to all segments of society.”
In Summary
With the launch of the Dream Series, Maruti Suzuki once again reinforces its position as a pioneer in the Indian automotive industry, reshaping the landscape of affordability and luxury. As the company continues to chart new territories and redefine industry norms, one thing remains certain—the dream of owning a Maruti Suzuki is now more attainable than ever before.
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