Pune, August 17, 2023: Lord’s Automative Pvt. Ltd., a subsidiary of Lord’s Mark Industries, has unveiled a remarkable array of eight cutting-edge electric vehicles (EVs), solidifying its position as a frontrunner in India’s burgeoning EV industry.
Lord’s Automative’s latest offerings encompass six three-wheeler (3W) EV models, namely the Lord’s King E-Rickshaw, Lord’s Samrat E-Loader, Lord’s Sawari Butterfly E-Rickshaw, Lord’s Gati Butterfly E-Loader, Lord’s Grace E-Rickshaw tailored for persons with disabilities, and Lord’s Swachh Yaan E-Garbage. In addition, the lineup features two high-speed two-wheeler (2W) EV scooter models, the Lord’s Ignite High-Speed E-Scooter and Lord’s Prime High-Speed E-Cargo Scooter.
With prices ranging from Rs. 49,999 to 175,000, these EVs are available for dealers, distributors, and end-users nationwide. Initially, the company’s focus will be on tier 2 and tier 3 towns in key regions such as Uttar Pradesh, Maharashtra, Delhi NCR, Karnataka, Tamil Nādu, Bihar, Madhya Pradesh, Andhra Pradesh, Kerala, Gujarat, Rajasthan, and Assam.
The launch of this state-of-the-art lineup comprising eight variants underscores Lord’s Automative’s commitment to catalyze the green mobility revolution in India. Manufactured in state-of-the-art facilities located in Silvassa, Lucknow, Gurugram, and Faridabad, these EVs prioritize superior safety and convenience for both passenger and cargo transportation. Equipped with robust battery capacity, advanced features, and substantial payload capacity, these vehicles are set to redefine electric mobility.
Mr. Sachidanand Upadhyay, MD & CEO of Lord’s Mark Industries Pvt Ltd, expressed his enthusiasm about the launch, stating, “The introduction of these eight sophisticated EVs marks a significant milestone in our journey. Propelling the electric vehicle revolution across the nation has been our mission. We believe that extensive EV adoption in passenger and goods transportation will have a positive environmental impact and redefine the evolution of EVs in India. Our EVs are designed to offer a safe, reliable, and sustainable mobility solution. We remain committed to expanding our EV manufacturing capacity to cater to the surging demand driven by the government’s focus on sustainable mobility, consumer demand, and advancements in EV technologies.”
Dr. Veer Singh, CEO of Lord’s Automative Pvt. Ltd., emphasized the company’s competitive edge in the market, underpinned by its manufacturing capabilities and round-the-clock customer support. The launch of eight advanced EVs attests to the company’s enhanced competency. Dr. Singh stressed the company’s commitment to driving EV adoption in India by providing affordable and dependable solutions.
In a strategic move, Lord’s Automative has partnered with well-established financial institutions including Bajaj FinServ, Pine Labs, Ezetap, Ascend, Akasa Finance, Loantap, Paytel, Kotak Mahindra, Paytm, Gopik, and Pixmo Finance to offer flexible finance options with minimal interest rates and processing fees.
Warranties for the two-wheeler and three-wheeler EVs include components like the ignition lock, motor, controller, and display meter, ensuring customer peace of mind. Furthermore, the EVs comply with the latest AIS 156 Battery norms, ensuring adherence to safety parameters.
Lord’s Automative Pvt. Ltd. made its foray into the electric scooter market in October 2020 with the launch of the Lord’s Zoom. Since then, the company has established itself as a prominent player in the EV sector. With an impressive lineup that spans 2-wheelers and 3-wheelers, as well as retrofit kits for hybrid electric scooters, the company has sold over 16,000 EVs across 22 states through 267 dealers. As part of its growth strategy, the company plans to set up manufacturing facilities in several states, further solidifying its position in the evolving EV landscape.
To expand its network, Lord’s Automative is inviting aspiring entrepreneurs with an investment capacity of Rs. 5-20 lakh to express their interest. The company aims to provide comprehensive training and support to dealers joining its ranks.
