Level Up Your Drives: Maruti’s Grand Vitara & Urban Cruiser Hyryder Introduce ADAS

Exciting news awaits automotive enthusiasts as Maruti Suzuki prepares to roll out advanced driver-assistance systems (ADAS) Level 2 features in the Grand Vitara and Urban Cruiser Hyryder. Initially scheduled for launch in the third quarter of 2023, the global semiconductor shortage has led to delays in the release of these upgraded models.

Innovative Safety Features

The introduction of ADAS Level 2 in these vehicles signifies a significant leap forward in automotive safety technology. This system is engineered to offer advanced safety features, including lane-keeping assistance, adaptive cruise control, and automatic emergency braking. These features substantially reduce the likelihood of accidents, enhancing overall road safety.

Pricing Expectations

The integration of advanced safety features will likely come with a price increase for both the Grand Vitara and Urban Cruiser Hyryder. Estimates suggest a raise in the range of 50,000 to 75,000 rupees for the ADAS-equipped variants. It’s important to note that these advanced features will be available exclusively in the top models.

Model Insights

Grand Vitara: Maruti Suzuki’s Grand Vitara stands out as one of the few SUVs offering an optional all-wheel-drive configuration. Powered by a 1.5-liter naturally aspirated petrol engine, the Grand Vitara currently starts at 10.70 lakh rupees, with prices extending up to 19.99 lakh rupees for the top model.

Urban Cruiser Hyryder: This vehicle features a mild-hybrid petrol engine, setting it apart from the rest. Pricing for the Urban Cruiser Hyryder starts at 15.11 lakh rupees and goes up to 18.99 lakh rupees. It’s available in four variants: E, S, G, and V, with a petrol engine option also available. The E variant is notably priced at 10.48 lakh rupees and is equipped with a 1.5-liter mild-hybrid powertrain.

Frequently Asked Questions (FAQs)

  1. When can we expect the launch of the ADAS-equipped models?
    The ADAS Level 2 features are anticipated to be introduced in the first quarter of the next fiscal year.
  2. Will the ADAS features be available in all variants?
    The ADAS Level 2 features will be available only in the top models of both vehicles.
  3. What is the reason for the delay in the launch?
    The primary reason for the delay is the global shortage of semiconductors.

Important Information Table

FeatureGrand VitaraUrban Cruiser Hyryder
Engine Type1.5L Petrol1.5L Mild-Hybrid
Current Starting Price10.70 Lakh INR15.11 Lakh INR
Expected Price Increase50K-75K INR50K-75K INR
Availability of ADASTop ModelsTop Models
Original Launch ScheduleQ3 2023Q3 2023
Revised Launch ScheduleQ1 Next FiscalQ1 Next Fiscal

Note: All prices mentioned are ex-showroom. The company has not yet released any official statement regarding the exact pricing after the inclusion of ADAS features.

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