In a strategic move to cater to the increasing demand for electric vehicles in India, Kia has introduced the Ray EV Car, a cost-effective and compact electric car that aims to redefine the entry-level EV market. With a price tag lower than the Maruti Alto and a size reminiscent of the Tata Nano, the Kia Ray EV Car promises affordability without compromising on performance and features.
Features and Charging of the Kia Ray EV Car
Initially launched globally in August 2023, the Kia Ray EV Car is tailored for urban driving, featuring a design akin to its petrol model counterpart. Equipped with a seven-kilowatt portable charger, the car ensures a full battery charge in approximately six hours, providing a convenient charging option for daily use.
For faster charging, the Kia Ray EV Car supports a 150 kW capacity fast charger, enabling a rapid charge from 10% to 80% in just 40 minutes. The car is powered by a 17.3 kWh battery, backed by Kia’s confidence with a warranty of 2 lakh kilometers or 10 years.
Pricing and Options for the Indian Market
The Kia Ray EV Car is competitively priced at around Rs 17.27 lakh (27,750,000 South Korean Won), positioning itself as an attractive choice for budget-conscious customers seeking an entry-level electric vehicle. With six available color options and features such as flat-folding seats and a column-style electronic shift lever, Kia aims to provide a versatile and stylish driving experience.
In Shorts: A Compact Marvel Ready for the Roads
In summary, the launch of the Kia Ray EV Car in the Indian market signifies Kia’s commitment to providing an affordable and compact electric car option. With efficient charging options, competitive pricing, and a range of features, the Kia Ray EV Car is poised to make a significant impact on the entry-level electric vehicle segment.
